New Magic Leap video shows impressive visuals, disappointing interface

Earlier this week, Magic Leap CMO Brian Wallace spoke at a conference in China to Alibaba CMO Chris Tung.  Towards the end of the talk we were given another short video of Magic Leap in action.  There are some smartphone videos on youtube of the footage but The Verge managed to snag a good quality copy from the company itself.

Brian Wallace in all his grainy glory!

Brian Wallace in all his grainy glory!

It depicts a user shopping for baby toys in a nursery.  We see the toys rendered in the real world just as nicely as if they were actually there.  The imagery is great but I am starting to worry about the software.  I can not say I was blown away by the interface depicted.  We see a grid of icons without context for what they are.  They appear floating in a good but relatively arbitrary position. There appears to be no way to get to any other apps or UI elements.  This is similar to every other video we have seen depicting Magic Leap.

Because of this, I am convinced what we are seeing is nothing like the actual interface Magic Leap will have.  These are complete mock ups that do not reflect the reality of the product.  They built it simply to show off a few use cases to give an idea of what the product will do.  For my part, I am going to largely ignore the software issues and chalk it up to a demo.  I imagine we won't know what the true interface looks like until the product is unveiled.  That is going to be an exciting day.